ABOUT

MISSION AND HISTORY

Founded in 2017, Project Style, a 501(c)3 organization, uses fashion as a tool to engage and empower disadvantaged youth at an age when confidence is most critical. Project Style hosts in-school workshops that educate girls on how fashion and self-esteem intersect; teaching them the link between confidence and personal style, the difference between expression and objectification, and how to find and embrace their authentic selves. The girls can take what they learn in the workshops and put it to use as they shop for free from donated clothing pop-up boutiques that we temporarily construct in their school.

WHY WE CARE

Your style and the clothes you choose reflect and affect your mood, health, and overall confidence, while also altering how you approach and interact with the world. Self-esteem is one of the leading causes of low attendance rates amongst adolescent girls. Over 70% of girls ages 12-17 avoid normal daily activities, such as attending school, when they feel bad about their looks. The students who face these issues with low self-esteem are at a greater risk for poor academic achievement and engagement.

By teaching the important link between clothing choices and confidence, we can implement systemic change to increase feelings of self-worth amongst students, and ultimately academic success rates to make college the norm and more available for students and families in low-income communities.